Telling stories of people at home and occasionally, those much further away.
articles and website copy examples:
Hong Kong: The other side (New Zealand Herald) https://www.nzherald.co.nz/travel/news/article.cfm?c_id=7&objectid=11897630
The Bay's private accommodation providers targeted (Bay of Plenty Times https://www.nzherald.co.nz/nz/news/article.cfm?c_id=1&objectid=12074964
Venture Centre Blog https://venturecentre.co.nz/blog/item/231-meet-your-new-boss
Village Guide (NZ Retirement Villages) https://www.villageguide.co.nz/village/Bayswater